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KD Social

What started as a side hobby helping fellow entrepreneurs set up Facebook pages in 2013 blossomed into a passion for helping small business owners make the most of their digital marketing.

Social media has evolved into an essential part of every business, big or small. Since 2013 we’ve worked with boutiques, realtors, solo entrepreneurs, large companies, and everything in between to help businesses reap the benefits of social media.

Christina Pannone, Owner

Hi, I’m Christina! KD Social started as a happy accident for me over many years as I worked various boutique retail jobs to support my own budding small business, Knieriem Designs. I was interested in how businesses like mine could use platforms like Facebook to grow using this new digital town square we all had in our pockets. As social media tools evolved to include features specifically designed for businesses, things only got more interesting. I love that social media is an accessible way for anyone to get the word out about their business and I’m especially passionate about creating vibrant communities both online and off.

Being an entrepreneur myself, I understand how many things business owners are dealing with on a day to day basis just to run their businesses. I also know just how many things can get pushed to the side when you’re trying to do it all yourself. Sometimes you need fresh eyes and ideas to help your shop to shine, and that’s where I come in!

When I’m not crafting posts or filming content for myself and clients, you can find me managing the physical therapy practice I co-own with my husband, Synaptic Therapy (yes, I dragged him to the entrepreneurial side along with me!) Outside of work, you’ll find me hanging out with my husband and three kids, or walking my dog that you may have met in my Instagram stories. I’m usually never far from some kind of creative endeavor, even in my off hours. Most days I can be found knitting, sewing, embroidering, or anything where I can keep my hands busy and make something totally my own.

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